Five Easy Ways to Get the Most Out of Your Business Cards

ign="center">Design Tip #4: Synergize with Your Company or
First impressions are everything, a fact provenProfessional Image
over and over again by countless scientific studies.Since your business card is an important part of
It is this basic facet of human nature thatbranding, it should follow the same graphics
necessitates having a high quality, professionalstandards as the rest of your marketing
business card.materials. Additionally, its look & feel should
Because your business card is often the verysynergize with whatever image you are trying to
first “marketing piece” given toportray.
your clients, it is critical that it represents you andFor example, if you are an artist or designer, it is
your company in the best possible light. WhetherOK to use hip colors and non-traditional
you’re looking for silk business cards,cardstocks such as metal business cards or plastic
glossy business cards, plastic business cards, orbusiness cards. If you are a banker, a less
even metal business cards, follow the tips belowflamboyant color scheme (blues, grays), and
for maximum positive impact.traditional cardstocks such as silk business cards
Design Tip #1: Include Relevant Contact Detailsor glossy business cards, will work better.
but Avoid ClutterDesign Tip #5: Have Them Professionally Printed
At a minimum, your business card should includeFinally, always have your cards professionally
your name, title, phone number, fax number,made by a printing company. Remember that
email address, and your company’syour business card will be the first impression
name, address and logo. In addition, it’s ayour prospects receive of your business, so do
good idea to include a memorable and descriptivenot skimp on this critical marketing tool.
tag line that explains your position or what yourprovides unique, fully customized business card
company does. However, do not put so muchproducts, including silk business cards, glossy
information on your card that your message getsultra-violet, spot UV, metal, plastic, rounded
lost in a sea of clutter.corner, panoramic, custom cut, and much, much
Design Tip #2: Consider Ways to Stand Out frommore. Our high quality business cards can be easily
the Crowddesigned online, or you can upload your own
There are many ways to make your businessdesign file – the choice is yours.
card jump out. For example, you could print yourCompetitive pricing, superior customer service,
cards on premium cardstock – silkand a comprehensive satisfaction guarantee that
business cards, glossy business cards, metalis unmatched in the industry have helped make
business cards, or even plastic business cardsone of Internet’s leading providers of
definitely stand out from the crowd.ultra-premium business cards.
Also, unique features like rounded corners, foilReport this article
stamping, embossing, or spot UV are all terrificThis article is free for republishing
ways to differentiate your business card. One ofSource:
the most creative examples I've seen is from anRepublish this article
interior designer, who used a hologram to show a
room before and after a redesign.Ask a Question About this Article
Design Tip #3: Keep Your Layout Simple>> How can I get a printout or find out a
Always try to use a clean layout –certain area in the US if calls were made there.
“white space” is your friendExample to Arizona.
because it facilitates easy reading. After your>> What sites can I read to learn the many
logo, your name should be the largest piece ofbasics and points of Accounting (for Business
information on your card, but make sure that allOperations)?
the information is printed in a large enough>> When can we buy hallmark card
typeface to be easily readable.software and how much is it?